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Tuesday, January 14th, 2014

e-Commerce Leads U.S. Holiday Retail Sales Growth

New York – Total holiday retail sales, which include November and December sales, increased 3.8 percent to $601.8 billion, which was in line with the National Retail Federation’s projected forecast of 3.9 percent and $602.1 billion. In addition, non-store holiday sales, which is an indicator of online and e-commerce sales, grew 9.3 percent to $95.7 billion.

“Retail sales have been volatile all year and the holiday shopping season was no exception,” NRF Chief Economist Jack Kleinhenz said. “Undoubtedly, some of the increase came at the expense of margin. Retailers are still stressed and a long-term promotional environment may actually hurt the bottom line,” said Kleinhenz. “As consumer confidence grows, there will be less need for retailers to heavily promote and discount their offerings.”

Learn more about Retail-1 solutions for e-commerce and cross-channel retailing. See Retail-1 WebStore and Retail-1 Web Services for details. Use this link to read more about U.S. holiday sales growth from the National Retail Federation(NRF Press Release).